In this episode I interview Sean Callanan from Sports Geek HQ who takes us through
- His digital breakfast
- Dog fooding
- How digital has transformed sports storytelling
- The story of Shaq and Twitter
- The current social networks battle for the sports fan
- New social network Ello
- The impact of mobile and video for sports
- TV and social platforms
- The ROI of social media marketing for sporting clubs
- How Apple Pay and NFC might change the sporting landscape
- The advice of following your interest (over your passion)
